I recently had a conversation with a client regarding wedding photographer’s hourly rate. This client felt that wedding photographers were grossly overstating their value for just “a few hours’ work”.
As the average person who works a “9-5” every day and becoming more proficient at their task, they expect to be rewarded for their expertise and so do photographers, but with major differences. For the average person, your employer will provide everything you will need for optimal operation of the office and that will include the computers and necessary software.
As a photographer, we must supply everything that we need to do our job. Our cameras and lenses are top of the line. We must be able to capture every significant moment of your wedding day perfectly, no matter how poor the lighting may be because you expect your photographs to be a fair representation of what you are seeing. In addition to cameras and lenses, we must purchase flashes, memory cards, batteries, backup devices, etc.
Prior to your wedding day, we must make sure that all equipment is in proper working condition. We will visit your ceremony site, scout nearby parks for photo opportunities, secure the proper permits if one is required, visit your reception venue and the create an online gallery for the presentation of your photographs.
Once your wedding day is over, your photographs need sorting and editing. This process requires a "good" computer, a high-resolution monitor as well as the necessary photo related software and other computer hardware. With a minimum of 400-500 photographs in your online gallery and presenting your photographs in a timely manner, an internet connection with “high-speed” uploads is necessary.
To keep you current in your field, your employer may finance your attendance to seminars and workshops, which may include airfare and hotel. For us, to keep current and provide you with the best possible product, we must finance those expenses.
Therefore, in order to have your day appearing to be “just a few hours’ work”, there is a lot happening behind the scenes.
For Glennola Photography, we will do nothing less because giving you the best possible products and having you, as a client for years to come, is our ultimate goal.